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Ecommerce · USOngoing engagement5 agents deployed

Scaling from $20M to $250M — powered by 5 autonomous AI agents.

A US-based ecommerce company was drowning in manual work across content, orders, and sales. Makez deployed four AI agents. The ceiling disappeared.

200,000+

Products in catalog

500+

Hours saved per month

5

AI agents deployed

$250M

Revenue goal

The Problem

The operation was running.
But it wasn't scaling.

Ambition was never the problem. The team wasn't falling short for lack of effort — they were spending their best hours on work that shouldn't require humans at all.

01Content

The product catalog is growing. The team is drowning.

200,000+ products. 8 people. 1–3 hours per product. The backlog was growing; content generation was stuck, with direct impact to growth.

02Order Processing

Every PO entered by hand, every time.

Every incoming purchase order had to be manually read, extracted, and typed into the OMS. No exceptions. No shortcuts.

03System Silos

The integration layer was a human.

Catalog, orders, suppliers, logistics — all separate, none connected. A person copy-pasting between systems, all day, every day.

04Order Visibility

Shipment tracking ran on hope.

Status updates lived in emails, calls, and spreadsheets simultaneously. Customer teams answered questions that ops couldn't reliably answer either.

05Quote Creation

100+ quotes built manually every week.

Pricing lookups, margin checks, proposal formatting — all done by hand. The sales team's best hours were buried in admin, not new business.

06The Ceiling

They didn't have a people problem. They had a systems problem.

And they were solving it by hiring. Every new person added operational complexity, not capacity.

What Makez Built

5 agents. 6 workflows. One unified operation.

CONTENT ENGINE

20 min

per product page

From 3 hours to 20 minutes. Per product. At scale.

AI agents scrape supplier sites, PDFs, and spec sheets — then generate product pages ready for human review. No manual writing.

Was: 1–3 hrs manual per page
Now: 20 min, agent-generated
ORDER PROCESSING

0

manual data entry per PO

POs in. Orders processed. No human typing required.

Multi-agent pipeline reads POs from email, extracts line items with confidence scores, flags exceptions, and submits directly to OMS.

Was: Fully manual extraction
Now: Agent-handled end-to-end
INTEGRATIONS

systems we can connect

Whatever systems you run — Makez connects them.

Supplier feeds, OMS, logistics, catalog, CRM — Makez plugs into your existing stack without rip-and-replace.

Was: Humans as the bridge
Now: Automated system sync
ORDER VISIBILITY

1

source of truth, always

Where's the shipment? Now everyone knows.

Agents monitor shipments across suppliers, consolidate status updates, and surface exceptions before they reach the customer.

Was: Emails + calls + spreadsheets
Now: Single live dashboard
QUOTE AUTOMATION

75%

faster per quote

Quote, margin check, proposal — done before the coffee gets cold.

Fully automated pipeline handles pricing lookups, margin validation, and final proposal generation. Sales reviews and sends — no manual build.

Was: 2 hours per quote, manual
Now: 30 minutes, automated
BLOG AUTOMATION

200+

targeted blogs published

Medical-grade blogs. AI-written, human-verified, auto-published.

Agents research and write SEO-targeted product blogs grounded in medical accreditations and clinical sources. Every post goes through human review before publishing — zero authenticity risk across 200+ articles.

Was: Manual content team, weeks per batch
Now: 200+ blogs, reviewed & auto-published

System Architecture

Every system connected. Zero replaced.

Makez plugs into supplier feeds, OMS, logistics, catalog, and CRM — keeping them in sync without touching existing infrastructure.

Every system connected. Zero replaced.
Live
Inputs
Makez AI Engine
Outputs

Supplier Feeds

Data In

PO / Email

Orders In

Product Catalog

Content In

Quote Requests

Sales In

Makez AI

5 Agents · Live

eCommerce

Live Pages

OMS

Orders Processed

Logistics / WMS

Shipments Tracked

Sales Proposals

Quotes Out

Blog Platforms

200+ SEO Articles

Agents running

5

Systems linked

8+

Data entry

0 manual

Tools replaced

None

How It Started

We didn't send a proposal.
We pulled up a chair.

The first thing we did was show up — in their office, at their desks, watching how the operation actually ran. Every business has two versions of its problems: the official one, and the real one.

The real one lives in the workaround nobody questions, the process that exists because nobody fixed the system underneath it. You only find it by being present.

Engineering with ops. Sales with fulfillment. Each visit made the picture sharper — and the right solutions more obvious.

We started small — one pipeline, one workflow, one problem solved cleanly. Each delivery earned the next conversation.

“Their team met us halfway. They shared the difficult parts, flagged what wasn't working, and trusted us with the full picture. That trust shaped everything we built.”

Makez Engagement Team

How we worked

Showed up on-site across engineering, ops, and sales
Found the real problems, not just the reported ones
Started with one pipeline — proved value before scaling
Each delivery earned the next conversation
Two teams. One goal. Many more agents ahead.

The Impact

Same team. 10× the output.

Not projections. Not estimates. Results already being delivered.

85%

Faster product pages

Was: 1–3 hours per page
Now: 20 minutes

75%

Faster quote turnaround

Was: 2 hours per quote
Now: 30 minutes

80%

Less manual PO processing

Was: Fully manual extraction
Now: Agent-handled

500+

Hours saved every month

Was: Manual ops across 5 areas
Now: Automated pipelines

200,000+

Products in catalog

A catalog that was permanently backlogged is now fully scalable — without adding headcount. Every new product page is AI-generated and human-reviewed, not hand-typed by someone who had better things to do.

Scaling toward $250M

In Summary

We mapped the operation, automated the bottlenecks, and connected every system — without replacing a single tool.

The result: an operation that now scales with the business, not against it. And a $250M goal that no longer feels like a stretch.

Content automationOrder processingSystem integrationsOrder visibilityQuote automationBlog automation

Ready to remove the ceiling from your operation?

Talk to our team and see how Makez deploys autonomous AI workflows — and what 4 agents could do for your business.